Privacy statement

This privacy statement describes which personal data we, Digital Natives, process and how it is used.

Cookies

Cookies are small files that are sent with pages of a website and stored on your computer or another device. We can place functional, analytical, and tracking cookies. Tracking cookies are only placed if you give permission for this via the cookie notification.

Functional cookies

Functional cookies are cookies that are strictly necessary for the functioning of the website.

Digital Natives: we keep track of whether the cookie notification has been accepted so that it does not need to be shown again
Cookies from article websites; for example, Medium or strategy-business.com: with the help of this cookie, we display images of external articles on our website

Analytical cookies

With the help of these cookies, we gain insight into the use of our website. The privacy of the visitor is safeguarded with these analytical cookies.

Google Analytics: Google Analytics is a tool that allows us to track user behavior within the website. We have configured Google Analytics to comply with the guidelines of the data protection authority. We have also concluded a processing agreement with Google.

Tracking cookies

Cookies that are used within a domain or across different domains to record your surfing behavior. This can ultimately allow targeted offers to be made.

Google, DoubleClick.net: With this cookie, we keep track for advertising purposes that a visitor has visited the site and whether a conversion has taken place. A conversion can be, for example, a newsletter subscription.
Hotjar: We use Hotjar to better understand the needs of our users and to optimize this service and experience. This includes the IP address of the device (processed during your session and stored in an anonymized form), device screen size, device type (unique device IDs), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually prohibited from selling the data collected on our behalf.
LeadInfo Leadinfo places two first-party cookies that only allow Digital Natives to gain insight into behavior on the website. These cookies are not linked to other information and are not shared with other parties.
LinkedIn Insights This tag collects anonymous data about your visit, such as pages visited and browser type. This data helps us improve the website.

Other personal data

In addition to cookies, we process data such as:

CVs and application letters for our vacancies
Contact forms and registration forms
Chat conversations within our website

Retention period for personal data

Digital Natives retains your personal data as long as permitted by law or, if the retention period is not described in the law, no longer than necessary for the purpose of processing. This period depends on the type of information we collect.